Brand Identity Design | Event Promotion Design

Following the success of the brand identity for Herbalife's Kick Off Event in 2021, I was briefed to brand their next training event, also spanning across over 20 countries in the EMEA region.

The training event had a similar premise to their Kick Off event but instead of members receiving training by their most successful peers, the training was exclusive to leaders in their field. As these events worked hand in hand, it made sense that this logo followed similar themes.

This project involved not just creating the identity itself, but also designing a comprehensive suite of materials to promote and enhance the event. The deliverables included a range of digital assets, such as social media graphics, web banners for both internal and public platforms, zoom backgrounds, and presentation templates for their trainings. Additionally, I designed event credentials, t-shirts, pull up banners and large-scale banners.