While at Talking Tables, the marketing team were briefed to promote the launch of a new product ‘Prosecco Pong’.

For this campaign, I used the artwork from the packaging to create social media posts and banners which populated our social media platforms. Also as part of this launch, I designed a large scale piece which featured at an upcoming gift trade show. This piece consisted of a flat wall and a human size die-cut foamex glass and ping pong ball that the public could take a photo-op with.

We already knew the product was going to be a success in the knowledge that drinking based-games such as Beer Pong were already trendy but what we didn’t realise was that our efforts as a team would lead to the product going viral and the first two batches of inventory sold out across the UK, Europe and the USA.